BRANDING SUITE

Been in business for a bit, but struggling to use your logo everywhere you need too? The branding suite is for you.

 

Go way beyond just a logo with a brand identity giving your business a unique style, messaging and recognizable look across all mediums and platforms, including your new online home.

Investment: $1,200

 
 
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What’s Included in the Branding Suite?

We’ll take you through a 4-phase process of dreaming, design, development and deliverables.

 
 

Collaborative Process


We’ll take you through a dreaming phase including brand research, positioning and strategy focused on your story and unique look.

Custom DESIGN


Once we have your mood board set, we’ll design the initial concept for your logo set with 2 revision rounds before finalizing your identity.

BRAND IDENTITY


The branding suite includes everything from the basic branding plus additional brand assets to ensure each step of your client experience is branded effectively.

 
 

digital & Print


You’ll receive 6 file formats: JPG, PNG, SVG, PDF, EPS, and AI files to ensure you have everything you need for any use, including the raw files.

STYLE Guide


We’ll provide a brand book with your custom color codes, type system, and brand messaging so you’ll know how to use your brand in the wild.

 
 

Due to high demand, we currently only offer the Branding Suite alongside a site design.
If you need a site refresh, or site from scratch, schedule your free call to get started!

 

I offer three site types for your dream worthy designs on three different platforms.

Billboard Site

Just getting started? This one page site is designed to give you an online presence while you build your business, blog, or following.

Brochure Site

Need a website? This basic site is for 3-5 pages of original content designed to give you an online home you’ll be proud to use.

Branded Site

Already have your branding and want more than a Basic Site? Get a branded 5-7 page site, ideal for established businesses looking to scale.

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WHAT’S THE DIFFERENCE BETWEEN THE BASIC BRAND AND THE SUITE?

Get the tools you need to actually grow your business with a complete visual identity you can use everywhere.

 
 
 

In the brand suite, you’ll receive the additional brand assets and logotypes to help tell your story.

Wordmark/Logotype

A distinct, text-only typographic treatment of the brand name, often used most to represent the brand.

Lettermark/Icon

The simplest mark of the brand, like initials, acronym or an icon, designed to represent the brand in the smallest of spaces as a stand alone asset.

Primary logo

A combination logo using more than one brand asset, like the wordmark + icon  + a brand tagline as the most comprehensive brand asset often as the first look of the brand.

Brand Pattern

A graphical pattern or unique design to give the identity personality, depth and recognition beyond just the typography, often used as background or with logos.

These assets come together to give you the following deliverables for use, everywhere.

Done-for-you Site Kit 

You'll receive a site kit of 3 must-have web logos for (1) site header (2) site favicon (3) site footer to help you launch your brand online. 

Done-for-you Social launch kit

Ready-to-use social media platform (1) profile icon (2) banner designs for up to three platforms of your choice.
*Post and Story designs available for an additional fee. 

PRINT-READY BUSINESS CARD

To help you launch, you’ll receive one set of print-ready business cards. Use Canva? Ask about making this done-for-you design a template for your whole team!

+ 1 REady to use printed item

You choose one additional item to launch your brand, whether that be signage, letterhead or a brochure.

 
 

Imagine what you could do

Here’s a few Branding Suite favorites

 

31 Chic Interiors

Everyone should have their dream home no matter the size of their home or their budget.

evergreen

You were made to thrive.

Ruling Sports

Win on and off the field.

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Frequently Asked Questions

 
 

+ What's included in the Branding suite?

We tailor each project to your needs, but a typical suite includes at least four logo types described below:

  1. Wordmark

The wordmark logo is a text-only version of your brand name that anchors all the other variations.

  1. Icon and/or Monogram

The initials of your brand or a specially created icon is created for use in smaller spaces, where your brand name simply won't fit; like your favicon or social media accounts.

  1. Primary Logo

Pairing these first two concepts together in a lockup all it's own, we create your primary logo, often the first mark your audience sees and the most comprehensive in your visual identity.

  1. Alternate Layouts

If your primary logo is centered, your alternate lockup may be left or right aligned giving you more flexibility overall.

  1. Secondary Logos

Depending on the brand, we may also create additional brand marks like a badge or lockups that include brand taglines, established date, or a founder name as a secondary logo to be used when the primary has already been seen.

  1. Custom Patterns

Depending on your brand, we'll also create custom patterns for use as backgrounds to give your brand more personality.

Plus, with all the strategy we're doing for your site, translating these into your social media profile icons and custom banners is a snap.

If you’re looking for more branding collateral, like letterhead, packaging or signage these can be project +add-ons purchased for an additional fee. Just ask!

+ How are the suite and basic branding different?

With the Basic Branding, you only get the a primary logo for use on your website, 1 business card set, custom color palette, font system, and basic brand guide.

If you want the additional logo types as separate files in your color palette, custom patterns, social media graphics, and brand messaging, upgrade to our Branding Suite and/or the Everthing Branded package.

+ Do I really need multiple logo types?

Great question! When we say multiple logo types, we don't mean competing logos that confuse your brand indentity. Consider Coca-Cola, the largest and most recognizeable brand in the world. As part of their identity, they have their wordmark, signature bottle, the coca-cola bears, branded taglines and more. Each one comes together to tell one, complete story.

+ What if I already have a logo?

Great! We love taking existing logos and expanding them into a full branding suite to give you more than just one logo for use across different mediums and communications.

 
 
 

Ready to get started?